TM CONNECTS WITH RED DEVILS
Telekom Malaysia yesterday signed a five-year multi-million pound sterling deal to sponsor Manchester United that could generate up to RM100 million in revenue a year from one of the world’s most popular football clubs. The deal was signed after the Red Devils beat Milan 4-0 and is the telecommunication company’s second large-scale English football sponsorship deal announced this year, after the agreement with the England Football Association earlier this year to sponsor the England National team on a one-year contract. Malaysia’s connection with the Red Devils began in 2005 when Air Asia put up A-boards in Old Trafford. The low-cost airline later...